2012-2016 years Chinese car GPS industry analysis report

Core tip : the global financial crisis by the United States downturn, car GPS industry analysis report shows, domestic GPS industry contrarian strong, compound growth rate of 34.3%, the current GPS industry share is the larger PND ( portable automatic navigation system ) market, the fastest rate of growth is GPS mobile phone. The data for the industry glad more is disturbed, the current Chinese automotive GPS market environment nots allow hopeful, a lot of predicament to be open.

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In the global financial crisis by the United States market downturn, car GPS industry analysis report shows, domestic GPS industry contrarian strong, compound growth rate of 34.3%, the current GPS industry share is the larger PND ( portable automatic navigation system ) market, the growth speed is the fastest GPS mobile phone. The data for the industry glad more is disturbed, the current Chinese automotive GPS market environment nots allow hopeful, a lot of predicament to be open.

Car GPS industry analysis report, along with China's GPS car industry chain is basically formed and continuously improve, so that the car GPS product birth more easily, in the first three quarters of 2008, various brands and copycat GPS products emerge in an endless stream, terminal manufacturers surge, insufficient thousand yuan prices on the market caused by the violent impact, its share of the market can not be ignored.

In addition, car GPS years flourishing situation also makes each big manufacturer of mobile phone terminal quite favorably, Nokia, Motorola, Samsung and other brands have introduced support for GPS navigation function of the mobile phone products, along with the mobile phone and GPS industry integration intensified, with GPS navigation function of the mobile phone will become a rival car GPS.

GPS mobile phone and let more people understand the GPS mobile phone, but the main function is to communicate, GPS mobile phone navigation function by the screen, software, follow-up services and so on many kinds of factors, it and professional car GPS is incomparable. In addition, car GPS user requirements for product quality is relatively high, although currently on the market a lot of copycat copycat manufacturer machine, but not to the construction and maintenance of the brand, and automotive GPS after sale service to users is very important. The next few years, professional car GPS enterprises in the scuffle feudatory situation and country, must have strong function of products and value-added services two major skills.

Product function level, to provide users with the difference of navigation products, expand the depth of car GPS additional function is very important. As the photo navigation, navigation, TMC number of new functions such as application, car GPS has gradually shown a strong market competitiveness, and to users of the hitherto unknown convenient, in 3G officially launched in China, car GPS if it can be fused to 3G module, its function will be more diversified and personalized, the development prospects of the market will be even more impressive.

Car GPS industry analysis investigates discovery, location service ( LBS ) application also added GPS navigation for ease of use and interest. Consumer demand increasingly diversification, their use in a general version of the electronic map at the same time, need more abundant personalized navigation service. Garmin GPS has launched Yunnan travel, hot springs ski, spring collection, childhood paradise, florist collection and many other personalized topic maps for purchase the user is free to download, GPS users remain within doors, just click on the main menu theme map machine independent entrance, you can understand the basic information of the destination, one-key navigation, very convenient. I believe in the future development, deepen the location service ( LBS ) applications will become car GPS value-added services to the new window, it will lead the new direction of vehicle mounted GPS value-added services.